Box office numbers11/22/2023 Aquaman may have posted a $67.8M 3-day, but it was launched over a Christmas holiday, and with previews started with $105.4M over 5-days off an A- CinemaScore. Thor and Captain America: The First Avenger ($65M) and Thor ($65.7M). Going deep universe on a superhero movie comes with the risk of posting less than $100M-plus openings, and yes, franchises have to start somewhere, i.e. What about the whole multi-universe stuff and bringing back Michael Keaton’s Batman? To the average joe moviegoer, what The Flash is at the end of the day is a movie about a deeper universe DC character, and that’s The Flash. That buzz, coupled with the fact that The Flash is very male-heavy and not pulling in as many women as Aquaman and Wonder Woman, is slowing it down. Puma with its Flash sneakers), which is essential when it comes to cutting through the noise of summer and opening a movie to big numbers.īut there’s something else going on here with The Flash, billed by co-DC Boss James Gunn back in January as “probably one of the greatest superhero movies ever made.” And that’s that moviegoers disagree, giving it a B CinemaScore and 77% on Comscore/Screen Engine PostTrak exits, with a 59% recommend. The Flash also didn’t have a $80M-$100M-plus promotional partner campaign like most of these tentpoles do (that said, they had some partners, i.e. The reason why many didn’t sit down with a bulk of press is so that they didn’t have to be on the hook for fielding uncomfortable questions about the leading star of the film, Miller. Where was Ben Affleck? Late night TV provides a fun, not to mention a controlled environment, where talent can sidestep any sticky conversations. Sasha Calle, who plays Supergirl, did do press down in Miami and Texas. While Keaton showed up at screenings for a Q&A in London and Paris, and tubthumped the movie on social, he was busy shooting Beetlejuice 2 for Warner Bros. Know that late night shows going dark during the WGA Strike also compounded Warner’s woes here. But a majority of the cast weren’t available for 360-degrees press, we hear. Warners didn’t lean on Miller for The Flash‘s press tour, the star making his first Hollywood appearance post-legal troubles at the Monday night premiere of The Flash, which was limited to a red carpet photocall (not video or press interviews, except a couple of bloggers). may want to think twice before playing notorious hardball, as this is what happens when your cast isn’t available to promote a major motion picture.Īlready, San Diego Comic-Con is in check with the unavailability of TV series creators. With a SAG-AFTRA strike authorization in place should talks go sideways, and actors not permitted to do press in those situations, the studios, streamers, etc. They need to make as much money as they can, and that’s through windows. Should the movie have gone straight to Warners streaming service, Max? Absolutely not. James Gunn Confirms Three Actors In DC Universe Filmmaker-Studio Boss "Very Happy With The Outcome" Of WGA Strike, But Was "Real Wrench In The Process"
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